Mike Joseph owns the new hot dog shop Bubby’s Chicago Style at 9190 N. Coachline Blvd. I typed the restaurant's name into Google and found a cached flier with the following printed on it:

Bubby’s Chicago Style is the realization of my lifelong dream of opening a hot dog joint. As a kid growing up in the northern suburbs of Chicago, I knew of every hot dog stand within shouting distance: Tommy Tucker, Tasty Pup, The Works, Poochie’s, Hot Dog Island, and Gene & Judes,’ to name a few. I knew Tasty Pup didn’t use Vienna hot dogs, but I could get there on foot in case I needed a fix. I’m not sure what the draw was for me, but I knew I craved the dogs.

No hype. No weirdness. Just a man with a dream to open a hot dog shop. I find that simple and comforting.

“We use a quality, all-beef hot dog, a steamed, poppy-seed bun and fresh, cold ingredients,” Joseph said this afternoon. I tried to derail this matter-of-factness with some meaningless journalism questions, but Joseph wanted nothing to do with it. His business, it seems, is serving hot dogs, not talking about them.

Bubby’s also serves hamburgers, sausages and hand-cut fries. A number of toppings hailing from the Windy City are available, and the prices are in the $4 to $8 range.

Click here for more information.