Adventures in Selling Bibles and Bad Ideas



As found on Tony Jones' blog on the website Patheos, Christian publisher Zondervan might be stretching their need to find new ways to sell the same book a bit:


If you love puppies, you will love this Bible! Inside you will find 12 color pages of adorable puppy photos with inspirational thoughts that will encourage you day after day. The Playful Puppies Bible is just the right size to take along wherever you go.

Features include:
* Presentation page for gift giving
* Ribbon marker
* Words of Christ in red
* 12 pages of adorable puppy photos, Scripture references, and inspirational thoughts
* The entire Bible in the New International Version (NIV)

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