Why doesn't anyone wear dresses anymore? Because they haven't found Rochelle K. The clothes here, just like you and me, girl, are never less than beautiful, unique, intelligent, passionate and witty. Rochelle's handpicked selection transcends fashion; these clothes are about style, so you can wear them for years to come, not just for the next season. The staff is helpful and friendly, never snooty, and if you're lucky, Ollie the Terrier will be there to greet you from his spot under the sweater table. True confession: We were in Paris last spring, and we allowed ourselves a splurge budget for pretty frocks. But nothing there tempted us as much as Rochelle K. back home in Tucson.